New Sicilian Lemon + Cypress fragrance brings zest and brightness to the INEOS household cleaning range

This year we introduced a new fragrance, Sicilian Lemon + Cypress, into the INEOS household cleaning range - a fresh twist on the UK’s most popular household cleaning fragrance. Citrus remains the largest fragrance segment in home-care, with lemon leading the way, and we wanted to elevate this classic with a modern, aromatic profile.

The new variant blends bright Sicilian lemon with crisp cypress notes, creating a fragrance that feels familiar, yet unique. 

In line with the INEOS cross-category fragrance strategy, the new lemon variant is available in the Multi-Room Cleaning Spray, Multi-Room Cleaning Wipes and 2-in-1 Washing Up Liquid + Hand Wash, allowing shoppers to enjoy the fragrance throughout their home.

Look out for this new range now available in Sainsbury's, Waitrose, Ocado & Amazon!

Selected stores. Subject to availability.